Marketing
How generative AI imagery is used in Travelex marketing and how it is managed responsibly.
At Travelex, we use generative AI imagery in some of our marketing as a way of producing a wide range of customer and destination images. We approach this in a responsible way, following a strict process to ensure our use of these images complies with legal and ethical guidelines, including copyright and intellectual property laws.
We’re excited to embrace innovative technologies such as generative AI to better connect with our audience, and ensure that the images we create reflect the diverse destinations and experiences that our customers seek. Any resemblance to real individuals or actual events is entirely coincidental and unintentional.